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Business Introduction Letter


Resume Cover Letters » Sample Letters » Business Letters » Business Introduction Letter

Business introduction letter, as the name suggests is written when you have to introduce yourself, as an individual, a company or certain products and services to another person or company. Considering the formal nature of the occasion, your letter too should be professional and written in a systematic way, so that it portrays the same image as intended.

As it is an introductory letter, a business introduction letter plays an important role when it comes to casting the first impression. It should include all the information, which you feel is required to grab the attention of the reader. Though the letter can at times get elongated, it is advisable to keep it short and precise.

This section contains two examples of business introduction letter, where in one is written to introduce an employee to another company, and the other one for introducing the company with the intention to sign up a business deal. Depending upon the purpose you wish to write the business introduction letter, you can make suitable changes and adapt the given samples suiting to your requirements. You may refer to the business introduction letter examples for the context of your letter, and the layout. However, ensure that it is at par with your organizational policies, as most organizations have a set format to be followed for all business communications.

Sample Business Introduction Letter 1

(Written for introducing a new employee)

Albert Moore
Corporate Relationship Manager
Modern Electronics
614 S Fort Riley Ave
Manhattan
Kansas - 2343
United States
Tel: (785) 539 6001
Email: albert.moore@modernelectronics.com

Date: 14th October, 2011

Alisa Rodriguez
Procurement Manager
Best Buy
1608 NE Wanamaker St
Atchison
Kansas - 2897
United States
Tel: (877) 211 0091
Email: alias.procurement@bestbuy.com

Sub: New Relationship Manager for your company

Dear Ms. Rodriguez,

This is with regards to the Relationship Manager Mr. Philip Martin, who was taking care of your portfolio, we would like to inform you, that his term with our organization has come to an end, and we have appointed Mr. Bryan Taylor as our new Relationship Manager for your company.

I would like to take this opportunity to introduce him to your company, though he would be visiting your office personally later this week, for a face to face talk and discussion on your requirements. Mr. Taylor has 8 years of extensive experience in handling corporate relations with many reputed organizations, and has played a critical role in resolving many outstanding issues. I am sure with your guidance and cooperation, he would be able to repeat the same performance again, and meet your expectations satisfactorily.

His contact details for your reference are given below:

Bryan Taylor
Relationship Manager (Best Buy)
Modern Electronics
614 S Fort Riley Ave
Manhattan
Kansas - 2343
United States
Tel: (785) 539 6001, Extn: 1010
Email: bryan.taylor@modernelectronics.com

If you need any further information, please contact me at above given details.

Thanking you for your time.

Regards,

(Signature)
Albert Moore
Corporate Relationship Manager
Modern Electronics


Business Introduction Letter Sample 2

(Written to introduce your company)

Glen Parker
Marketing Director
Fresh Bakers
635 Metcalf St
El Dorado
Kansas - 2679
United States
Tel: (316) 321 4440
Email: glen.parket@freshbakers.com
Web: freshbakers.com

14th October, 2011

Annette Martinez
General Manager
Orient Techno Sol ltd
1869 S Range Blvd
Colby
Kansas - 2666
United States
Tel: (785) 460 0066
Email: gm@otsltd.com

Sub: Business Introduction and Proposal

Dear Mr. Martinez,

I am writing this letter to introduce our business, and extend corporate offers for your employees. Fresh Bakers is a fast food bakery and restaurant chain with branches spread across 5 locations in Kansas. We are planning to open our new outlet in El Dorado, and have found Metcalf St. as a potential location.

It is with this intention that I would like to put forward our proposal, where in would like to request you to provide us with suitable space in your organization premises. As part of the business tie up, we would be offering special rates for your employees, the details of which can be finalized on further meetings.

I would appreciate, if given an opportunity, to meet you in person at any time suitable to you, so that we can find out ways mutually agreeable and beneficial, for both the organizations. If you need any more information, please contact me, or mail me at the above given details. You can also visit our website for more information, or refer to the brochures attached along with this letter.

Thanking you for your time, and looking forward for a positive reply.

Regards,

(Signature)
Glen Parker
Marketing Director
Fresh Bakers

Attachments: Brochures


The business introduction letter samples given above will be effective if customized appropriately. We hope you find the information useful. Also, you can review Business Congratulation Letter and Business Enquiry Letter for more cover letters.

We wish you all the best in your business.


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